Custom watch: why configuring your own changes everything
There are watches you buy. And watches you truly choose.
A production-line watch leaves a factory in the thousands. It is identical to hundreds of others being worn at this very moment. A custom-configured watch is unique to you.
At A★Star, each customer assembles their watch from A to Z: case, strap, dial, hands. Four steps. A fixed price. A unique result.
Step 1 — The Constellation case
In 316L stainless steel, available in silver, black PVD, rose gold, yellow gold, and two-tone versions with contrasting bezel.
Step 2 — The strap
Jubilee, Oyster, leather or rubber. Solid color or two-tone. Seven to eight colors depending on the model.
Step 3 — The starry dial
A glittery dial that sparkles differently depending on the light and angle. Pure, Arabic or Modern Collection.
Step 4 — The hands
Lightning, Starburst, Star, Arrow or Moon — in several colors.
Once your configuration is validated, your watch is hand-assembled in France, tested with a timegrapher, checked for 5 ATM water resistance, and inspected for 48 hours before shipment.
Fixed price: 190€ — whatever your configuration.
A★Star — Born in the dark. Made to shine.